Articles

09.01.10 · Intel renews its support for the Asian Forum on Corporate Social Responsibility 2010 in Kuala Lumpur - Rashima Tandon - Web Newswire Kuala Lumpur- Intel once again will play a major role as a Strategic Partner of the ninth annual Asian Forum on Corporate Social Responsibility (AFCSR) and will host the Asian CSR Awards to be held in Kuala Lumpur, Malaysia on October 21 & 22, 2010. The theme of the conference is “Improving Business Competitiveness through CSR.” Go to article
08.31.10 · Fry's helps Yuma food bank - Stephanie A. Wilken - Yuma Sun Fry's Food Stores, along with parent company Kroger, made a $10,528 donation to the Association of Arizona Food Banks (AAFB), according to a news release Tuesday from the organization.The funds will help assess the prevalence of hunger and develop strategies to alleviate hunger. In addition, the funds will support the distribution of food to regional food banks throughout the state, with an emphasis on rural areas.
http://www.yumasun.com/news/food-63561-kroger-hunger.html
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08.31.10 · Survey points to a generation gap over corporate social responsibility - Adrian Morrow - The Global and Mail The most recent survey, which focuses on corporate social responsibility (CSR), points to a generation gap between younger consumers and baby boomers when it comes to the importance of a company’s reputation for CSR. In the survey, only 16 per cent of those under the age of 30 said a company’s reputation was “very important” for them in making product choices, compared with more than 75 per cent of respondents over the age of 55. Go to article
08.11.10 · During downturn, corporate giving focuses on basic needs - Christie Garton - USA Today Even though the recession hurt corporate charitable giving last year, some areas of giving increased, including health and education. Go to article
08.10.10 · Corporate Social Responsibility of the Rich and Famous - John Connelly - Business Review Canada Royal Bank of Canada, Enbridge and Rogers Communications embrace the value of CSR policies and reap great returns on investment. Go to article
08.09.10 · Live chat: 'Corporate Giving During Uneasy Times' - - USA Today USA Today's Kindness Community explains their live online discussion about how to seek corporate grants and the trends that are shaping corporate philanthropy. Go to article
08.05.10 · Charity Brawl: Nonprofits Aren't So Generous When a Name's at Stake - Clifford Marks - Wall Street Journal As the leading breast-cancer charity, Susan G. Komen For the Cure helped make "for the cure" a staple of the fund-raising vernacular.The slogan is so popular that dozens of groups have sought to trademark names incorporating the phrase. Among them are "Juggling for a Cure," "Bark for the Cure," and "Blondes for the Cure."Komen sees this as imitation, and it's not flattered. Instead, it's launching a not-so-friendly legal battle against kite fliers, kayakers and dozens of other themed fund-raisers that it contends are poaching its name. Go to article
08.05.10 · Huge Gulf spill draws few donations - - MSNBC Compared with Katrina and 9/11 disasters, people keeping wallets closed. Go to article
07.12.10 · Depending on the Kind-ness of Strangers - Stuart Elliot - New York Times A line of snack bars is trying to live up to its brand name with an initiative that offers a twist to the typical cause marketing effort. Go to article
07.06.10 · Staples Enlists Celebs For Back-To-School - Tanya Irwin - MediaPost Staples is ramping up its back-to-school charitable effort with the help of three celebrities in a digitally focused effort. Go to article
07.06.10 · New social media site makes donating to charity easy - Molly Jasinski - USA Today The newly established website JustCoz.org gives non-profits a new voice and Twitter users a new opportunity to never miss an opportunity to electronically lend a hand. Go to article
07.05.10 · The math (and morality) of giving - Rob Baedeker - San Francisco Chronicle Experrts say charitable donations are affected by factors such as the donor's (real or perceived) financial security, sense of moral obligation and personal connection to a cause. Go to article
06.30.10 · Celebrity Charities: Good For Image, But What About Good Works? - Monte Burke & William Barrett - Forbes Celebrity charities are good for image, but what about good works? Oprah, Rosie O'Donnell charities run high expenses. David Letterman, Alec Baldwin, Steve Martin keep costs low. Go to article
06.28.10 · How to Get the Social-Media Generation Behind Your Cause - Ann Marie Kerwin - Advertising Age For young adults, activism can be hitting 'like' on Facebook, but brands can use this to their advantage... Go to article
06.28.10 · Turning Facebook ‘slactivists’ into ‘activists’ - Helen Popkin - MSNBC Helen Pompkin explain how to turn Facebook ‘slactivists’ into ‘activists’.
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06.23.10 · Designer Pledges $2 Million to Antipoverty Program - Shelly Banjo - Wall Street Journal Designer Tommy Hilfiger is looking to bring the idea of ending global poverty into fashion with a new upcoming cause marketing campaign in 2011.
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06.08.10 · The Parents Of CSR: Nike And Kathie Lee Gifford - James Epstein-Reeves - Forbes James gives the latest word on Corporate Social Responsibility. Go to article
06.01.10 · YouTube: Cause Celeb - Sheila Shayon - Brand Channel Ad Age recently named its top five picks for cause-marketing related videos, led by the Haagen-Dazs "Help the Honey Bees" campaign above. Go to article
06.01.10 · The Day Cause Marketing Died - Mike Swensen - Advertising Age This article explains how to keep consumers from getting fed up with corporate efforts. Go to article
05.28.10 · If Charities Can’t Capture Attention, What Should You Do? - Adrian Ott - Fast Company This article explains what charities should do if they can't capture the publics attention. Go to article
05.09.10 · Ethical Lapse Costs Susan G. Komen Goodwill, Credibility - Geri Stengel - Business Ethics This article covers Susan G Komen's recent ethical lapse with cause-marketing partner KFC. Go to article
05.03.10 · Family and Corporate Philanthropy: Emerging Trends In India - K. Ramachandran - Forbes In this article Professor K Ramachandran, Thomas Schmidheiny Chair Professor of Family business and Wealth management at ISB and Rachna Jha, Research Assistant, encapsulate the growth of philanthropy in India. Go to article
04.27.10 · QSRs kick off cause marketing efforts - Christa Hoyland - QSR Web This article is a roundup of several quick-service brands from various segments that have recently launched cause-marketing campaigns.
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04.26.10 · 10 Commandments of Cause Marketing - Joe Waters - Selfish Giving Joe Waters from Selfish Giving posts his top 10 commandments for cause marketing. Go to article
04.19.10 · Social networking sites set to go offline for charity - - Silicon India This article explains that social networking sites are looking forward to partake in corporate social responsibility (CSR) activities across the globe. Go to article
04.15.10 · Good cause, or just a good time? - Jean Hopfensperger - Star Tribune From 10Ks to pink ribbons, "cause marketing'' is hot. But participants should look into the details of such for non-profit events. Go to article
04.13.10 · How Charities Can Curb Turnover Among Fund Raisers - Holly Hall - The Chronicle of Philanthropy This article explains how charities can reduce turnover among fundraisers when the economy improves. Go to article
04.12.10 · Economist Urges Charities to Get Ready for the Economic Recovery and a Brighter 2015 - Caroline Preston - The Chronicle of Philanthropy Economist Susan Raymond Urges Charities to Get Ready for the Economic Recovery and a Brighter 2015. Go to article
04.12.10 · What Makes Donors Give: a New Study Offers Clues - Holly Hall - The Chronicle of Philanthropy This article focues on a new study from the Association of Fundraising Professionals explaining: What Makes Donors Give.
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03.27.10 · Social Responsibility Boosts Brand Perception - Elena Malykhina - Adweek This article explains how social responsibility can boost brand perception. Go to article
03.21.10 · How Americans of Different Generations Give to Charity - - The Chronicle of Philanthropy This article gives a couple useful charts explaining how Americans of different generations give to charity. Go to article
03.16.10 · Would You Check in to a Box of Tampax? For Charity? - Kunur Patel - Advertising Age This article explains a new application called CauseWorld which allows consumers to use mobile-check-in services to earn money for charity. Go to article
03.16.10 · Fit Philanthropy: Walk a Mile With Cross-Country Man! - Deborah Dunham - That's Fit This article explains one man's trek on foot across the USA over the course of the next year. He wants to inspire people to turn off the TV and get involved in the world and serve others.
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03.15.10 · Disney Volunteering Effort Draws Praise and Criticism - Ian Wilhelm - The Chronicle of Philanthropy This article explains Disney's volunteering strategy and efforts while working with the HandOn Network. Go to article
03.11.10 · Want to stand out? Partner with a nonprofit for a cause - Kristina Knight - BizReport A new report from communications agency Cone finds that consumers are not only looking for causes to support but they are more likely to support the products of corporations who are supporting causes. Go to article
03.03.10 · Online Study: Haiti A Tipping Point For Giving - Kate Rogers - The NonProfit Times This article explains the results of a national survey of U.S. charitable donors. Go to article
03.02.10 · Putting the Social in Social Responsibility - Marian Salzman - The Huffington Post Explains and gives examples of how social responsibility has drastically changed for the better of the last few years.  Go to article
02.22.10 · The Power to Change Communities - Kim Gordon - Entrepreneur This article explains how cause marketing campaigns have the power to change communities.
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02.16.10 · Cause Marketing to Children - Alden Keene and Associates - Cause Marketing Blog This blog posting discusses cause marketing campaigns that are targeted towards children. Go to article
02.04.10 · Major beverage company launches social campaign to refresh communities - N/A - The Independent This article explains Pepsi's new user-friendly campaign (Refresh Project) that is based on social-cause marketing. Go to article
02.03.10 · Giving to colleges falls 11.9 percent... - Donna Goron Blankinship - Washington Post This article explains why charitable contributions to colleges and universities plummeted an average 11.9 percent nationwide in 2009. Go to article
02.01.10 · Once-Robust Charity Sector Hit With Mergers, Closings - Shelly Banjo & Mitra Kalita - The Wall Street Journal This article explains how the once booming charity sector is seeing a gigantic slowdown because of organizations merging and closing due to the economy. Go to article
01.31.10 · Pepsi Invites the Public to Do Good - Stuart Elliott - The New York Times Pepsi is inviting its customer to help them support social causes. They plan on using social media outlets like Facebook and Twitter help spread a message. Go to article
01.22.10 · Charities fight for piece of $5 million prize on Facebook - Eric Kuhn - CNN.com This article explains how 100 different charities are competing against each other for a $5 million prize on facebook led by JPMorgan Chase. Go to article
01.19.10 · Workplace and corporate giving 'hit by volunteering' - Kaye Wiggins - ThirdSector Go to article
01.13.10 · Organizations Helping in Haiti - Alden Keene and Associates - Cause Marketing Blogspot This article contains a list of organizations involved in the Haiti earthquake crisis. Go to article
01.12.10 · Nonprofits did OK in '08 but '09 won't be as rosy - Andrea Walker - The Baltimore Sun This article explains that in 2009 nonprofits are going to struggle even more than they did in 2008 due to the recession and as donors continue to pull back. Go to article
01.11.10 · 6 Ways to Succeed with Check-Out-Line Charity - Joe Waters - Selfish Giving This blog talks about check out line charity and teaches you how to succeed. Go to article
01.07.10 · Web Leading Channel for Cause Marketing - N/A - MediaBuyerPlanner This article goes over the leading cause marketing efforts in current events. Go to article
01.07.10 · Sorry I Gave at the Store - Eric Felten - The Wall Street Journal This article discusses the aspect of checkout-line-charity. More specifically, it explains how retailers are starting to make their customers dread storefront checkout. Go to article
01.06.10 · The Most Influential Cause Marketing Campaigns of All Time - David Hessekiel - Posterous.com David Hessekiel, founder of the cause marketing forum goes over the top ten most influential cause marketing campaigns of all time. Go to article
01.04.10 · What is Cause Marketing? - Joe Waters - Selfish Giving This posting helps explain what cause marketing really is giving clarifications and examples. Go to article
01.01.10 · Overwhelmed by check-out-line charity - Michael May - American Public Media This article explains the overwhelming aspect of check-out-line charity. Go to article
12.29.09 · Whole Foods Launches Resolution Facebook Application - N/A - SuperMarket News Explains Wholefoods new launch of their new resolution facebook application. Go to article
12.23.09 · Win-Win-Win-Win Philanthropy: Corporate Philanthropists, Advertisers, Marketers & Nonprofits Must Work Together to Achieve Maximum Impact - Maureen Flynn - onPhilanthropy This article talks about corporate philanthropy trends are showing an increasingly significant amount of overlap among cause marketing, corporate philanthropy, public relations and CSR Go to article
12.18.09 · Cause marketing: Giving profits to charity - Janine Popick - VatorNews Explains how including cause marketing in your company can boost your business, your cause & employee morale. Go to article
12.17.09 · Pepsi Benches Its Drinks - Suzanne Vranica - Wall Street Journal Pepsi ditches the super bowl for a cause marketing campaign targeting kids at school. Go to article
12.17.09 · Kenya Airways launches credit card loyalty program - - Colloquy.com "Credit card rewards programs continue to grow in popularity with consumers and the rewards program is still a major factor when consumers are deciding ... Go to article
12.17.09 · Competition Challenging Kroger Strategy in the Recovery - Mike Duff - BNET It has developed loyalty card and private label programs that allowed it to sell more product tonnage in the past quarter even if at lower prices that hurt ... Go to article
12.16.09 · Continental Airlines frequent fliers find new opportunities and problems with ... - Alison Grant - Plain Dealer "We're cutting your benefits, we're increasing your fees and thank you for 17 years of loyalty in the program," said Trump, president of school security ... Go to article
12.16.09 · Hilton, Virgin America partner on loyalty effort - - DM News Hilton HHonors, Hilton Hotels' loyalty program, has partnered with airline Virgin America on a program that allows members to earn Virgin rewards points for ... Go to article
12.16.09 · Three Best Ways to Use Social Media - Willa Plank - Wall Street Journal For example: On Twitter, if you know a person is a loyal customer, mention them in a post or announce a free service or product they've won for loyalty. ... Go to article
12.14.09 · 'Tis the Season for Charitable Giving: 7 Extraordinary Nonprofits on Twitter - Yasamin Beitollahi - The Huffington Post Twitter is tunring into a conversational tool that is being used more and more by non-profits around the globe. Go to article
12.14.09 · Canadians trail U.S. in charitable giving - QMI Agency - Toronto Sun This article goes over the results of a survey done by the Frasier Institute on Canada's generosity Index. Canada's numbers are compared to the U.S. Go to article
12.14.09 · CMOs: Do You Really Care About Customers? - Mike Linton - Forbes Customer loyalty across a large business can only be built with a common customer view. Find some way to show how the customer sees the big picture and ... Go to article
12.11.09 · JD Power Survey: Mercedes Buyers Most Loyal - - U.S. News Rankings & Reviews Customer loyalty is an extraordinary test of vehicle quality and customer service. And no automaker has mastered building a loyal following quite like ... Go to article
12.10.09 · Holiday giving matters - Amy Dickinson - Los Angeles Times This article explains the importance of holiday giving and why it's so needed. Go to article
12.09.09 · Recipe for Joy: Sending E-Cards to Help the Hungry - Karen Egolf - Advertising Age Kraft Foods has partnered with American Greetings on an e-card program that benefits Feeding America, the nation's leading hunger-relief charity. Go to article
12.08.09 · Online Charitable Giving Strong this Holiday Season - Katherine Gustafson - Tonic.com This article goes over this years North American Technographics® Omnibus Online Survey and gives interesting results for online charitable giving. Go to article
12.08.09 · Funding Good Causes - Kelly Spors - Wall Street Journal Explains why some businesses might want to consider investing in charities by donating a portion of their profits. Go to article
12.08.09 · Verizon Debuts Customer-Loyalty Program - Aaron Baar - MediaPost Publications Verizon is launching its first customer-loyalty program, giving current customers the ability to purchase gift cards from ... Go to article
12.03.09 · Philanthropy as Enterprise - Tara Wilkinson - The Wall Street Journal Article cover philanthropic giving trends and how they're changing. Donors are now looking to give for a return on their money. Go to article
12.02.09 · Needy receive two-thirds of private charitable giving - Phillip Swagel - The Examiner This article explains foundation giving for health related causes in todays society. Go to article
11.30.09 · Americans still have giving holiday spirit: poll - Basil Katz - Reuters Article explains Americans giving habits including recent statistics from a survey during the 2009 Holiday season Go to article
11.19.09 · Slowdown in Charitable Giving Kicks In - PUI-WING TAM - Wall Street Journal Around a time of the year when charitable giving tends to increase Silicon Valley has experienced a unusual slowdown. Go to article
11.12.09 · Cause Marketing Creates a Buzz - Tim Parry - MultiChannel Merchant Gives examples of many new companies that are starting to include cause marketing programs in their marketing mix for the upcoming holiday season. Go to article
11.12.09 · GamesThatGive: You Play – Charities Win - Cie Nicholson - Advertising Age Article tells how an online gaming startup named "GamesthatGive" is rewarding its users with donations to many different causes. Go to article
11.10.09 · Nonprofits pinched - Chris Churchill - Times Union Goes over how the decline in donations to charities is stemming directly from government cuts. Go to article
11.09.09 · What's Wrong With Charitable Giving—and How to Fix It - Eisenberg - Wall Street Journal This article summarizes what's wrong with charitable giving today in society and gives 9 different ideas of changes that could possible work for the future. Go to article
11.08.09 · Philanthropy 2009 -- Four Ideas for Tough Times - Shelly Banjo - Wall Street Journal This article gives four smart strategies around different ways to give that will help people when giving in these difficult economic times.
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11.03.09 · Sara Lee Deli Fights Hunger With Twitter Feed - Karlene Lukovitz - MediaPost Summarizes a cause marketing effort by Sara Lee Deli that seeks to attract new Twitter followers while also fighting hunger. Go to article
11.01.09 · Product (RED)'s Impact Is Shrouded In Vague Answers - Tom Pope - The Nonprofit Times Many different corporations talk in generalities about high-profile giving. Go to article
11.01.09 · Cause Survey 2009: Committed to the cause - Tonya Garcia - PRWeek Summarizes and analyzes results and statistics from the 2009 PRWeek/Barkley Cause Survey. Go to article
10.29.09 · America's Top Charities Face Tough Fund-Raising Year - Noelle Barton & Caroline Preston - The Chronicle of Philanthropy A new survey by The Chronicle of Philanthropy explains that charities face another tough year of fund-raising ahead.
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10.28.09 · Ipsos goes social and makes everyone a pollster - Katie Bailey - Media in Canada Market-research giant Ipsos, launched a new online opinion website this week designed to form a dedicated community of users for future market research surveys. Go to article
10.27.09 · Non Breast Cancer Cause Marketing in October - N/A - Cause Marketing Blogspot Covers cause marketing related programs and campaigns other than breast cancer that occured in Octoober 2009. Go to article
10.23.09 · Causecast: Getting the Word Out, Bringing Donations In - Mary Catherine O'Connor - Triplepunit Explains how and why Causecast was created: Created to lower donation transaction fees for charitable organizations.
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10.22.09 · Economic crisis puts market research companies to work - Laura Culita - Wall-Street Despite the down economy and the futures poor outlook, market research companies are keeping busy. Go to article
10.22.09 · What Business Pros Can Learn from School Kids About Corporate Responsibility - Tom Savage - GreenBiz.com One doesn't need an expensive MBA or a degree in environmental sciences to learn about social and environmental responsibility. Go to article
10.22.09 · Top Business Schools Integrating Corporate Social Responsibility - Cindy Tickle - Matter Network Goes over the nations top ten business schools that are currently integrating Corporate Social Responsibility. Go to article
10.22.09 · Study: Consumers Embrace Merchants With a Social Purpose - N/A - MultiChannel Merchant This article write up summarizes findings in Edelman's 2009 Goodpurpose Consumer Study. Go to article
10.21.09 · Leading Global Market Research Firm Ipsos Launches New Online Opinion Community ThatSaid.com - - WebWire Leading global market and opinion research firm Ipsos announced the launch of ThatSaid.com, an online opinion community that seeks to enhance the way people share opinions online. Go to article
10.20.09 · Active vs. Passive Cause Marketing - N/A - Selfish Giving Explains the difference between active and passive cause marekting strategies. Gives examples of which retailers are currently doing both. Go to article
10.16.09 · The Dark Side of Corporations' Cause-Marketing - Kerry Golds - The Atlantic Many companies in October, National Breast Cancer Awareness month, take advantage of their cause-marketing related programs and trick the consumer. Go to article
10.16.09 · Ad Deals Let People Share in Charitable Giving - Ken Liebeskind - ClickZ Today more and more websites are promoting cause marketing for advertisers while giving users the opportunity to donate to charities without spending their own money. Go to article
10.16.09 · Money alone won't solve reputation problems - Erica Iacono - PRWeek Explains how money will not solve any corporate reputation issues and how CSR and cause marketing campaigns have a much better chance in the long run.
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10.08.09 · Getting Rid of the Fear in Cause Marketing - Kimberly Anderson Kelleher - Advertising Age When it comes to getting active in cause marketing, fear turns out to be a giant factor that is holding companies back.
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10.02.09 · The Cause Manifesto - Rick Ferguson and Sharon M. Goldman - Colluquy.com Loyalty marketers are understanding the various reasons attributed to the idea of consumers demanding that companies embrace cause-related marketing. Go to article
10.01.09 · Marketing With Meaning! Is There Any Other Way? - Pete Blackshaw - Advertising Age Explains Bob Gilbreath's new book titled "The Next Evolution of Marketing: Connect With Your Customer by Marketing With Meaning". Go's over Bob's road map to brand-building with provided value. Go to article
09.30.09 · Who do you trust? - Phyliss Macfarlane - Research This article does in depth into what actual trust is, what drives trust in market research, and how is it recently changing in different markets. Go to article
09.28.09 · Nonprofit news is good news - James Rainey - Los Angeles Times Philanthropists such as Warren Hellman throughout California are stepping up to help fill the void left as advertising at traditional news outlets -- and the journalism that depends on it -- has withered away. Go to article
09.23.09 · Center’s new 2009 State of Corporate Citizenship report shows corporate responsibility weathering the economic storm - Vesela Veleva - Boston College Center for Corporate Citizenship Reports on the findings of the 2009 State of Corporate Citizenship report in the United States. Go to article
09.21.09 · Carl's Jr. and Hardee's Achieve $1 Million Fundraising Goal in the Fight Against Breast Cancer - - CXE Restaurants CXE Restaurants have reached their fundraising goal of $1 million dollars in the fight against breast cancer. In only three weeks this initiative ran by Carl's Jr. and Hardees restaurant chains acheived its goal. Go to article
09.14.09 · Ask.com Invites Consumers to Search for the Cure® in the Fight Against Breast Cancer - - Ask.com Ask.com announces the launch of their new Search for a Cure program. This new program is a charitable commitment to Susan J. Komen for the Cure nonprofit organization. Go to article
09.14.09 · Gates Foundation gives $35M for banking services - Clay Holtzman - Pudget Sound Business Journal The Bill and Melinda Gates Foundation is donating $35 million to support a new coalition of banks and developing countries that is working to increase access to financial services for poor people earning less than $2 a day. Go to article
09.09.09 · Making your opinion count - Paul DesBarres - The Chronicle Herald Discusses the consumer views on market research and explains why participation is so important for the market and the consumer. Educating consumers and the media about changes in the market would be impossible without market research participation.

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09.03.09 · Finlandia Vodka consumers help the environment with purchases through November - - PR-inside.com From September 2009 through November 2009 in states across the U.S., Finlandia Vodka will donate a tree through their new partner Trees for the Future. One tree will be donated for every certificate redeemed from specially tagged bottles of Finlandia. Go to article
09.02.09 · eBay Teams with Community of 88 Million Users to Create Positive Social Change - - CSRwire Ebay has announced the launch of its new corporate social responsibility campaign called "Give Good Green". This initiative is designed to help inspire their giant base of buyer and sellers to take part in a program working towards large scale positive social change. Go to article
09.01.09 · Seventh Generation Pledges $22,000 to the Ovarian Cancer Research Fund, Launches New Online Campaign to Raise Awareness of Ovarian Cancer Month - Seventh Generation - CSRwire Seventh Generation has launched a new campaign aimed towards Ovarian Cancer month. They are sponsoring a one day online event for women to share and learn about gynecological health on www.letstalkperiod.com. Go to article
08.31.09 · Retailers Get an A+ for School-Related Promotions - Julie Gallagher - SuperMarket News Corporate retailers are more than ever working towards school related cause marketing campaigns. Examples of current campaign are explained. Go to article
08.24.09 · Red Cross plans disaster preparedness cause campaign - Jaimy Lee - PRWeek The American Red cross aims to target moms and small businesses with their upcoming cause marketing campaign. The campaign will involve companies such as Clorox and aim to help with disaster preparedness. Go to article
08.24.09 · Men’s Wearhouse Launches 2nd Annual National Suit Drive - Men's Wearhouse - CSRwire Men's Wearhouse announced their 2nd annual national suit drive to help fight unemployment in the United States. They are donating suits while working with over 200 nonprofits to provide professional work attire to those in need. Go to article
08.05.09 · Social media website champions charity fundraising, volunteering - Jenna Weiner - TheDailyTell

Yourcause.com a social networking site for philanthropic programs and campaigns is driving a lot of new users charity fundraising and volunteering.

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07.29.09 · Just Cause: Finding the Perfect Cause-Marketing Fit - Patti Minglin - MediaPost

Directed towards moms getting involved with cause marketing opportunities. Gives great statistics and backgroud to help engage women in this cause marketing movement.

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06.23.09 · An Analysis Ranks Brands of Nonprofits - Stephanie Strom - New York Times Cone LLC and Intangible Business presents an analysis of the top ranked brands of nonprofits in the United States. Go to article
06.23.09 · Service initiative aimed at aiding economy - Andrea Stone - USA Today Michelle Obama is leading a new initiative called "United we Serve". Go to article
06.12.09 · More firms seek public's help in deciding where to donate - Lauren Ashburn - USA Today Explains how its becoming more popular now a days for a companies customers to decide where to distribute donations. Go to article
04.15.09 · Non-profits feel donors' financial pain - Oren Dorell & Tim Evans - USA Today The current state of the economy is affecting not only donors but the nonprofit organizations themselves. Some nonprofit organizations are struggling to stay afloat and many are simply going under. Go to article
12.31.69 · Good-doing brands succeed - - Canada.com In the end brands that support a good purpose usually succeed. Go to article
12.31.69 · How to make your donations to Haiti charities count - Sandra Block - USA Today This article gives tips on how to make your donations to Haiti charities count. Go to article
12.31.69 · Cause Marketing: Make $ and Help Somebody - Indiana Chamber of Commerce - Valpolife.com This article touches on one of the most exciting developments in recent American commerce: the emergence of cause marketing. Go to article
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