White Papers

Giving USA Foundation – Giving USA 2009 Report (PDF)

U.S. charitable giving estimated to be $307.65 billion in 2008 Giving in worst economic climate since Great Depression exceeds $300 billion for second year in a row.

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Corporate Social Responsibility: An Investment in Social Cooperation for Mutual Advantage (PDF)

Corporations are a part of society and make a contribution to social life. In their role as main actors of the market economy system, corporations conduce to decentralized coordination of economic actions for the purpose of social cooperation for mutual success.

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2007 Cone Cause Evolution & Environmental Survey (PDF)

Cone's research has revealed that, over time, Americans have become more likely to consider a company’s reputation when making purchase, employment and investment decisions.

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PRWeek Cause Survey 2007 (PDF)

This year’s PRWeek/Barkley Public Relations Cause Survey reveals that more than ever consumers expect companies to give back. In turn, those companies are responding with cause-related programs that engage not only consumers, but their employees as well.

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Embedded Premium Promotion (PDF)

Why it works and how to make it more effective.

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The Market Research Industry in 2009This report covers the in and outs of the market research industry in 2009 and give insight into where they see the future going. Get White Paper
Shopping Insights on Today’s Working MomThis reports conducted by Scraborough Research covers the giant market of working mom's including background, demographics, facts and stats, shopping insights and analysis's. Get White Paper
Creating a Dialogue in Religious FundraisingSpecial report focusing in on how listening to concerns within demographics has proven to be a winning strategy for religious fundraising.
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Weathering the Storm: The State of Corporate Citizenship in the United States 2009The 2009 State of Corporate Citizenship in the United States surveys the attitudes and actions of senior executives in small, medium and large businesses regarding corporate citizenship. Get White Paper
2009 Edelman Goodpurpose Consumer Survey Report FindingsThe 3rd annual Edelman goodpurpose™ Consumer Study reveals consumer insights on significant issues around giving in 2009. Relates and compares figures to past surveys and studies done in previous years.
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2010 Cone Nonprofit Marketing Trend TrackerThe 2010 Cone Nonprofit Marketing Trend Tracker presents the findings of an online survey conducted February 11-12, 2010 by Opinion Research Corporation among a representative U.S. sample of 1,055 adults comprising 510 men and 545 women 18 years of age and older. Get White Paper
2010 Global 100 List: Most Sustainable Corporations in the WorldThis is a listing of Corporate Knight's top 100 most sustainable corporations in the world. Get White Paper
Corporate Responsibility Magazine's 100 Best Corporate Citizens for 2010This reports ranks Corporate Responsibility Magazine's 100 Best Corporate Citizens for 2010. Get White Paper
How It Works Giving… and receiving… has never been easier. See how your time, your market research or your charity can get involved.

How Does It Work?

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The first step in revolutionizing how we give, how we research, and how we accept assistance starts with registering with the Pause to Support a Cause program. Choose to get involved personally, request more information on how to become a corporate user of the Pause Research Panel, or register your charitable organization and start tapping into a broad audience of invested, philanthropic consumers looking to learn more about how to support causes that strike a chord. Register today Read more

Chief Marketing Officer Council

Pause to Support a Cause, a milestone CMO Council campaign, will enjoin global corporations and public sector partners in a new initiative to "survey the socially beneficial way" by "donating on behalf of those participating." Learn more about the CMO Council

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About the Program
Pause to Support a Cause will connect global corporations and public sector partners in a new initiative to "survey the socially beneficial way" by "donating on behalf of those participating" in funded market research programs around the world. More Read more

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